Aura is a friendly, independent advice service. We don't sell phones, SIMs or broadband and we're not tied to any network — so when we tell you what to get, it's only because it's right for you.
Shops, networks and comparison sites usually earn more when you spend more or pick a certain deal. We don't. That's the whole point of us.
No phones, no SIMs, no contracts. We've nothing on the shelf to push, so there's no hidden agenda.
We can tell you to leave your provider just as easily as to stay. Whatever genuinely suits you wins.
We explain your options in normal language so you can decide with confidence — not pressure.
SIM-only or contract? How much data do you really need? We find the plan that fits how you actually use your phone.
New, refurbished, buy outright or on contract — honest guidance on the right handset for your budget and needs.
The right speed for your household and how to stop paying the "loyalty penalty" when your deal ends.
Send us your current bills and we'll show you, line by line, where you're paying for things you don't need.
We walk you through changing provider or plan, keeping your number, and avoiding early-exit traps.
When to upgrade, when to wait, and how to haggle at renewal so you're never on an overpriced rolling contract.
Savings depend on what you're currently on — we'll always be straight with you about whether it's worth it before you spend a penny.
Off a monthly bill once you're on the right plan instead of a default one.
Phones, SIMs or contracts we sell. We only give advice.
Side we're on — yours, not the network's.
Is usually all it takes to review your setup and spot the savings.
Send us your latest bill and we'll tell you, in plain terms, if you can do better.
Pick one thing or bring us the lot. Here's where we can help — all advice, nothing to buy from us.
We work out how you actually use your phone — calls, texts, data, roaming — and match you to the right SIM-only deal or contract.
Independent guidance on which handset is worth it for you — and whether buying outright beats a contract.
The right speed for your home and how to avoid the price jump when your introductory deal ends.
Send us your current bills and we'll go through them line by line to find what you're overpaying for.
We guide you through actually making the change without losing your number or getting stung by exit fees.
When to upgrade, when to hold, and how to negotiate at renewal so you never drift onto an overpriced rolling deal.
Just tell us what's bugging you and we'll point you the right way.
No appointments-with-a-salesperson feel. Four easy steps and you'll know exactly what to do.
Share how you use your phone and internet, and send a recent bill if you have one handy.
We look across the market — networks, SIMs, broadband — and work out what genuinely fits you.
You get clear recommendations in plain English, with the reasons, so the choice is always yours.
If you decide to change, we guide you through it — keeping your number and dodging any fees.
However you reach us, the advice is independent and the goal is the same — the right deal for you.
A single thing you're stuck on — which phone, which SIM, is this deal any good? Ask and we'll answer.
Send everything you're paying for and we'll go through it all and map out where you can save.
We stay with you through the actual change so nothing goes wrong and your number comes with you.
There's no such thing as too small a question.
Can't see yours? Just ask — we'd rather give you a real answer than a sales pitch.
No. We don't sell phones, SIMs, plans or broadband, and we're not tied to any network or shop. We only give advice — that's exactly why we can tell you what's genuinely best for you.
It depends entirely on what you're on now. People who've been on the same contract for years, or are paying for data they never use, often save a big chunk each month. We'll always tell you honestly whether it's worth changing before you do anything.
Usually just a rough idea of how you use your phone and internet, plus a recent bill if you have one. That's enough for us to spot whether you can do better and what to switch to.
Yes. We'll check when your contract ends, whether there are any exit fees, and whether it's worth waiting or moving now. Sometimes the smartest move is simply a reminder to switch the day your deal expires.
No — you can keep your number when you move networks, and we'll walk you through exactly how. Keeping your number is one of the things we make sure goes smoothly.
The final sign-up is always yours to do — it's your account and your money. But we guide you through every step so it's simple and you don't get caught out by anything.
Then we'll tell you to stay put. If you're already on the right plan, that's a perfectly good outcome — we're not here to make you switch for the sake of it.
Fill this in and we'll get back to you with friendly, no-pressure advice — usually within a day.